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  • Subject Lines6
  • Objection Handling4
  • Sales Prospecting4
  • Sequences4
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Plain-English answers about cold email, follow-up sequences, deliverability, and outreach.

Help/Sequences

Sequences

4 answers

  • How to structure a 7-touch cold email sequence

    Discover the optimal 7-touch cold email sequence structure backed by data. The "3-7-7" cadence is now the standard, and targeting just 1-2 contacts per company can more than double your reply rate.

  • Multi-channel outreach: email plus LinkedIn plus phone cadence

    Your multi-channel outreach is probably failing for one of three fixable reasons. Here's the cadence that top performers actually use, with honest benchmark data on what to expect.

  • Drip campaign vs email sequence: what's the difference?

    Drip campaigns and email sequences overlap a lot — and sources genuinely disagree on which is time-based vs. behavior-based. Here's what you actually need to know to set up recruiting outreach that works.

  • How to build a cold email sequence from scratch

    Building your first cold email sequence? Focus on these two data-backed moves this week to hit higher reply rates.

Other topics

Cold Email (20)Deliverability (16)Email Templates (9)Follow-up (7)LinkedIn Outreach (7)Tools (7)Recruiting Outreach (6)Subject Lines (6)Objection Handling (4)Sales Prospecting (4)Ai Tools (3)Automation (2)Benchmarks (2)Metrics (2)Tactics (1)Testing (1)
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Recent answers
  • How to structure a 7-touch cold email sequence
    Sequences
  • Do P.S. lines in cold emails actually work?
    Cold Email
  • How to check your email sender reputation
    Deliverability
  • Are emojis OK in cold email subject lines?
    Subject Lines
  • How to respond when a prospect asks you to 'send more information'
    Objection Handling

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